Welcome to
the supportive sisterhood
Feel graceful in your next period with the most exquisite protective knickers.
Say goodbye to unsustainable sanitary products and slip into silky smooth
Imaara knickers!

Audaciously Cheeky
£ 25

High Waist Elegance
£ 27

Hipster Bliss
£ 27

Fearless Thong
£ 24

Classic Bikini
£ 25

OUR MISSION
Standing at the intersection of social innovation and fashion, Imaara strives to provide every woman with a sustainable alternative to traditional period products without compromising on comfort, quality, and design.
In doing so Imaara seeks to celebrate every aspect of femininity and is continuing to grow an enthusiastic community where women feel safe being open about natural bodily processes like periods and menstrual-related issues.
latest Imaara news, products and offers

There are lots of factors that can impact the average menstrual cycle, such as weight loss, travel, stress, and illness. However, one factor that there is less awareness of is the effect the moon can have on your cycle. Scientific research has revealed that moon cycles can influence...

Nature has awarded a woman with a special mission – the birth of a child. Therefore, the first arrival of menstruation is an important phenomenon in the life of a girl. This suggests that the young lady has entered reproductive age. During this period, the inner lining of...

Menstruation is a physiological phenomenon that every woman faces monthly, reaching reproductive age. Bleeding is accompanied by physical and emotional discomfort. But the most unpleasant aspect during the periods is the possible leakage during activity or during sleep on clothes and bedding. For protection from trouble and to...